Community-driven

From Complaints to Cost Savings: How ebrik Improves Resident Engagement

June 19, 2025
2 min

Introduction

During regeneration or planned investment works, the pressure on housing providers and contractors is high. There are construction timelines, evolving plans, community expectations, and, often, a flood of resident complaints that add to the chaos.

At the root of this frustration?

A lack of consistent, clear communication.

When residents are left in the dark, receiving generic letters, out-of-date updates, or no updates at all, it quickly leads to confusion, dissatisfaction, and escalated complaints. Housing associations and contractors end up spending valuable time reacting to concerns, rather than focusing on the work itself.

The Real Cost of Resident Disengagement

Without a clear line of communication, this is what typically happens:

  • Residents feel uninformed, disempowered, and overlooked
  • Complaint volumes spike, often about things that could’ve been prevented with early, clear updates
  • Repeated resident queries and fragmented communication create costly inefficiencies, pulling staff away from higher-impact work and slowing down progress.
  • Trust erodes, and every minor issue becomes a major tension point

Ebrik’s Solution: 24/7 Access, Visual Updates

At Ebrik, we believe engagement shouldn't be an afterthought, it should be embedded from the start.

Our solution is simple but powerful:
A single, accessible digital platform that empowers residents and streamlines communication across regeneration and planned investment works.

It’s designed to give residents 24/7 access to project updates, videos, FAQs, contractor messages, and more, all in a format that’s easy to understand and tailored to their location and stage in the programme.

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